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market still maintain a strong Europe occupy two top of the pyramid of the old pattern. However, this does not mean that the local fast company no chance, they have to participate in Olympic sports sponsorship Enclosure Movement. "Ambush marketing" approach was the rapid spread of the sports shoes pattern entirely projected on the Beijing Olympics sponsorship platform, in the face of strong suppliers sponsor Nike and Adidas, local sports in the embarrassment of being marginalized situation. "The company grew less than 50 percent is not a good company" and enter the new millennium, the domestic sports shoes and apparel companies began a breathtaking growth. They are typical of Fast Company. But so far, these companies have not fast Nike and Adidas pose much of a threat, the market still maintained a strong Europe to occupy two top of the pyramid of the old pattern. Howev cheap jordans for sale er, this does not mean that the local fast company no chance, they have to participate in rodeo sports sponsorship in Olympic sports, and the opportunities to climb bet on those Chinese who could get the title of the project, such as gymnastics, table tennis, diving, badminton, and even include weightlifting and shooting. "ambush marketing" approach was quickly popularized. reject marginalization why the other end of the thick curls into a board-inch, grew a beard shaved for many years, "Wen Qing" temperament gone . His title also by that little mouthful Del benefits "special assistant to general manager" with the "vice president." There are thousands of sporting goods company in Fujian Jinjiang, managers such as river carp, not an executive like him as a business service for nearly 10 years. And now, he is probably the most time of the alert, because, in this industr Cheap air jordan 12 ovo y for 10 years opened Express, the situation has somewhat strange. Fair every year to participate in the body, Del benefits annually hall next to Adidas. For why it is, and Adidas "twinning" has a very important symbolic significance. He interprets this as "there is approximation in terms of fashion sports style." In this year's Beijing Olympic body Expo hall, two tone hall are also black and white, the difference is Adidas oval outside the stadium decorated with navy stripes, while Del benefits is made the Bird's Nest and Water Cube mixed body. Fair every body, there is always a moment of boiling within deerhui pavilions, this year is no exception. With the arrival of fans, the hall had some sparse crowd gradually gather in deerhui pavilion. Bayi after a long prelude by the children's gymnastics team performances and interactive games hosted Han Qiao constituted, Jay p Retro jordans for sale layed. Screams and cries hybrid one, 800 square meters large booth almost prepared for them, or else you really want to bursting of. deerhui and Adidas, while lively, while deserted. Adidas there, only occasionally thirty-two staff at the booth of "football field" while wandering. However, it exhibits, the two and not comparable. As an official partner of the Beijing Olympic Games, Adidas exhibited professional sports shoes, from track and field, gymnastics to ball games, the style is concerned, can be called beautiful. In many cases, the effect of sales value and stylized entertainment stars will come stronger than sports stars. Years ago, when Jay Del benefits and fried chicken in contact, once faced with competition from Anta. Anta was hired just because table tennis star Kong Linghui spokesperson fame, but from the shape of a professional sporting goods company's pu Cheap air jordan 12 for sale online free shipping blic image still a great distance, after all, difficult to fully reflect the professional table tennis shoes and equipment. ANTA professional image is then substituted by its sponsorship of the CBA Li Ning transferred gradually erected. From another point of view can also be considered, it is precisely to give up the achievements of Jay Anta. Later Anta in addition to briefly speak with Elva over canvas shoes outside, its spokesman is a water sports star. and Anta, 361 degrees and a few other companies from different professional sports sponsorship "professional" breakthrough, Del benefits represented by the "fashion movement" fans very public. Than Jay, TWINS, Aaron Kwok, Stefanie Sun, Jang Nara, etc., and sports eight pole could not beat the entertainment figures become sports shoes and apparel enterprises spokesman. Dozens of brands, dozens endorser, which is strange l cheap jordan shoes for men andscape in this market in the past decade. why his entertainment marketing has been called "insert bits" policy, but the market is growing so fast that those who want to unconventional marketing strategies conventional regression, namely sports return. And strange place domestic brands pattern that group today, shuffle already near the end, committed dozens of brand to do business during the peak period has now left more than a dozen. Later will be less, when who survive it? So now, they must show the harder. ambush marketing new products deerhui spokesperson Bayi team gymnast Xiao Qin. Xiao Qin called "pony God", pommel horse is his strength. He has become the Beijing Olympics gold medal candidate. This Del benefits, is an important link Beijing Olympics tentacles. Meanwhile, Phoenix TV host has become deerhui Xu Gehui public ambassador. The so-called "public ambass cheap jordans for sale mens ador" is just a pretext, which is behind the clear intent of marketing, because Xu Gehui Phoenix station hosted a file called "Together 2008" program. This two-handed, why call it ambush marketing. In fact, sports sponsorship, ambush marketing (ambush marketing) long. From the 1984 Los Angeles Olympics, many unofficial sponsor on through the sponsorship of sports stars, television broadcast and outside the campaign launch, etc., fighting for attention resources. Adidas as the Beijing Olympic Games sports clothing partner for the Beijing 2008 Olympic Games, all the staff and technical officials Paralympic Games, as well as Chinese sports delegations, volunteers and torch offers sports shoes and apparel. However, despite Adidas is the Beijing Olympic partners, it leaves space still has great Olympic marketing. Nike is not keen on the identity of the official Olympic partn cheap jordans online er, in the Olympic marketing, it is always by pragmatism. Olympic Games, Nike has 28 Olympic Games and China in the 22 participating associations sign an cooperation agreement to provide exclusive game equipment. In addition, Nike also with the United States Olympic Committee, Germany and Russia, nearly 40 countries signed a cooperation agreement. As a result, more than 3,000 participated in the Beijing Olympics, most athletes wearing Nike equipment will participate in the competition, but only wear Adidas shoes and apparel on the podium. Thus, if Adidas became the official news spread Beijing Olympic partners is not so popular, it really is not easy to figure out the general audience Adidas and Nike in the end who are "partners." Nike formula of "ambush marketing" clearly provides an effective path to excavate Olympic marketing resources for the Chinese local sporting cheap foamposites goods business. Li Ning televised engage interception marketing apparently quite powerful. Li Ning and the CCTV sports channel signed a three-year contract, requiring all photographed reporters, guests, presenters must Peidailining logo. Defeat compete with Adidas official partner of the Beijing Olympic Games after positive competition, Li Ning's this trick apparently he pulled a city for themselves. If the matter is not on Adidas and Li Ning consultations, I am afraid that as the official sponsor of the Beijing Olympics marketing effectiveness will be greatly reduced. Meanwhile, Li Ning is also the Chinese gymnastics team, tennis team, shooting team and diving team gold medal four big sponsors, in addition, still the Spanish team, the Argentine team and sponsor of the Swedish delegation. In addition to Li Ning, many of the local sports shoes and apparel brands have cho Cheap air jordans for sale sen the type of free-rider Olympic marketing, sports shoes in Jinjiang communities, special steps, Erke, Peak, Royu and wild force, were sponsored Belarus, Olympic delegation to North Korea, Iraq, Tajikistan and Slovenia. As another strong brand Jinjiang system 361 degrees, has been the main sponsor of the Chinese badminton team. break the bottleneck Olympic participation divide the resources of the local fast group of companies, in addition to a simple promotional purposes, more important is the product of professional level of appeal. This is a crucial change. the mid-1980s, when the "sports shoes" from Hong Kong and the mainland passed, it is not to be called sneakers, and called sneakers. As shoes production base in Fujian Jinjiang, in science and technology for a long time internal and professional sports-related products are not as much. While domestic demand si Retro jordans for sale tuation is not clear, by the early 1990s, when the Olympic men's basketball team sponsored August, when this national championship team players still wear the shoes. To enter the site to promote the shoe's largest producing field in Jinjiang from domestic professional sports, especially the rise.Sports players new sports shoes adidas Originals H-ZXZ Lite 2012-08-13 10:16:13 & nbsp; Chinese shoes network www.cnxz.cn & nbsp; [Source: kidulty] Print & nbsp; Close Chinese shoes Network August 13 hearing, the adidas Originals you really are hard to define what it is brand sport? Leisure? Fashion? These may have insufficient exact positioning of the brand, which a few years ObyO series, OT Tech series, etc. make this product so I thought it was a sports brand clover show a more comprehensive range of possibility. The shoes of this presentation is also true, overturn traditional adidas Originals launched a special retro sneakers, people really feel this brand of infinite possibilities. 1 2 & nbsp; Related news this summer nike lebron Xi released color, but many. It is reported that latest LeBron XII is officially on sale October 31,, and Nike in the gap seems to still love to publish new colorways for LeBron Xi, the exposure of the theme of the metallic luster mainly to gray yellow dichromatic modified upper, with yellow Swoosh embellishment, finally with orange bottom anchors, the shoes may to late August officially in overseas sale, detailed information we will continue to pay attention to.& nbsp; & nbsp; & nbsp; [Chinese shoes Network - Brand News] Many consumers like the "overseas purchasing." However, by purchasing goods overseas is really pure foreign goods it? Recently, the City Market Supervisory Authority seized a self-employed illegal export processing uppers, they produced it is that consumers love the "Nike" shoes. In early July, when the city prison bureau hope that law enforcement officers patrol found a working group of the upper self-employed are printed with famous sports brand "Nike" upper logo. "You are a subsidiary of Nike's laboratories do have their license it?" Asked the face of law enforcement officers, the plant responsible for a loss. Law enforcement officers asked in detail about that, the batch of products is a Russian customers through the Internet to the individual processing households ordered, upper semi-finished products to complete the delivery to Russia, and then in Russia, post-reprocessing, final packaging into Russian Local production of "genuine licensed" batches sold around the world. verification by law enforcement officials, the individual processing of households using the "Nike" trademark did not obtain the appropriate authorization certificate. Law enforcement officers on the spot seized 40 pairs of shoes are being processed to help, and a criminal investigation. The investigation, has 3000 pairs of the species of the upper to Russia. Currently the case is still under investigation. City Supervisor Bureau reminds consumers to buy foreign goods, should try to choose strength, attention to the interests of buyers of the mall and have good sales experience, the reputation of the website. At the same time, avoid low-cost trap, because buyers need to pay customs duties, plus the profits of purchasing, overseas purchasing commodity prices should not be lower than the domestic sales price. (Chinese shoes Network - the most authoritative and most professional shoe News Media Partners: shoe & nbsp; clothing and shoes information.) & Nbsp;





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